My social media internship at FreshNetworks


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My name is Kristin Labisch and for the last couple of months I have been an intern here at social media agency FreshNetworks.

Before I started my social media internship I found it quite difficult to imagine the type of thing I would be doing. I really didn’t know how a social media agency functioned or the kind of work I would be given to do.

Most of my friends and family thought that my social media internship would involve doing just “Facebook stuff”, but I soon found that “Facebook stuff” doesn’t nearly describe what work at FreshNetworks is like.

Yes, there are 500 million people online on Facebook, but with  93% of the world not on Facebook I applied for the internship at FreshNetworks  to learn more about social media and how it can be used to help generate real value for businesses, rather than just how to use Facebook or Twitter. In fact one of the first things I learned is that whilst some brands will say ‘we want to be on Facebook’, that isn’t a social media strategy. And it usually isn’t the right answer for them.

I also saw the internship as a way to help me answer the many questions I found myself asking about social media. And actually, much of my internship has been spent working on these unsolved questions, as well as trying to work out what has not been asked yet by looking towards future developments in social media.

And this is why working at a social media agency like FreshNetworks was so appealing to me; everyone is always open to new ideas. Whilst they believe in taking an analytical approach to social media, there is no stiff or inflexible theoretical framework and each client is looked at on a case-by-case basis to assess their unique conditions, circumstances and strategic needs.

Because of this, work at FreshNetworks never gets monotonous. Every part of the team (and yes: this also includes the interns) is considered a valuable asset - an individual with their own ideas that will be welcomed at any time.

I know this is not a direct advert for FreshNetworks, so I will refrain from saying that I have never experienced a more welcoming and enjoyable working atmosphere with such an enthusiasm and passion for ideas. So I will put it another way: If you want to work with and learn about social media, have creative ideas and want to get to know creative minds, follow my lead and apply here for an internship. It’s not easy - it’s fast-paced and can get hectic, but the experience is rewarding and memorable.

Overall, my experience as an intern at FreshNetworks has shown me that there are endless opportunities for using social media both personally and for business. I can now describe to my family and friends how social media goes way beyond just “Facebook stuff” and can prove what a good social media strategy and the opportunities that some social media monitoring can bring to brands and businesses.

Fancy learning about social media with FreshNetworks?

At FreshNetworks we are always keen for Interns who want to learn about social media , shadow our teams and run their own projects for the business. If you would like to apply for a community management, marketing or social media strategy internship here at FreshNetworks please email your CV to


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